top of page
  • Writer's pictureRACH FLETCHER

HOW TO MAKE MONEY ON TIKTOK

Updated: Jun 2, 2023

One thing all of us content creators want, is to be able to see our fantastic content get the recognition it deserves, which most times isn't easy. TikTok has swept the social media industry off it's feet, and has seen an impressive number of users in the last two years... this has also come with influencers and celebrities who are getting paid WELL.


The question is - how?


Read on to find out the best money-making tips to start a career on TikTok...



GIFTED-BASED COLLABORATIONS

We have all seen the #gifted trend on a number of our favourite influencer's posts, but what does that mean?


Many brands collaborate with influencers on a gifted-basis, which means they exchange some of their products/services in return for a social media post from the content creator or brand. Many B2B collaborations exchange products with each other which then gains traction for both businesses and exposes them to a wider audience.


Gifted-based collabs are great, and it means that you can save money on the items you've been gifted if you were already thinking of buying them while interacting with a wider audience could potentially increase your business turnover.


STRONG BRAND-DEALS

One of the most popular ways of making a profit from TikTok is having strong brand deals and connections, for example - promoting a fashion company every month in exchange for a payment.


Of course, brand deals don't just fall into your hands - it will take time to build a decent following and high engagement rates (two things which are sought after by brands looking for collaborations).


Brands may approach you if you have gained good brand awareness, however, don't be afraid to reach out to them!


USING TIKTOK TO MARKET YOUR BRAND

If you're a B2C business looking to market your brand, TikTok could be a great way of promoting your company and making some profit out of it.


TikTok is a thriving platform, swarming with many potential customers that are ready to buy your products. From TikTok Shop to plain-old videos, using the platform to your advantage and discovering how to promote your products could be beneficial to your business turnover and audience reach.


THE SECRET

Many people are under the impression that making money on TikTok has a 'magic secret' behind it - how are so many influencers and brands gaining huge traction which results in dreamy profits?


The truth is, there is no secret formula.


Our top tips include staying true to your brand, reaching out for potential opportunities, and being consistent with your social media presence, and good luck!


If you need any extra help with TikTok or making a profit from social media platforms, send an email to hello@getaudience.co.uk and we'll be happy to help.

Comments


bottom of page